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Research of motives for formation of corporate culture of students in the context of the paradigm of cognitive psychology


Kateryna Brovko , Valentyna Ternopilska , Nadiia Chernukha , Alla Zagorodnya , Ivan S. Bakhov

Abstract

This research highlights the issues of diagnostics of the state of formation of cognitive processes concerning the formation of motivation of the corporate culture of university students. The objectives of the article are to disclose characteristics of the corporate culture of students; study of the leading motives for the formation of the corporate culture. Diagnosis allows studying the level of knowledge of students about the cognitive and semantic aspects of the corporate culture of personality, to determine the motives, which was used by students in the adoption of corporate norms, values of the university environment, as well as to trace their attitude to the corporate culture of the university. The methodology includes analysis and synthesis (for the characteristics of conceptual and categorical apparatus of the research); mathematical and statistical processing of research results for the analysis of the obtained data, establishing quantitative and qualitative indicators of the results of the study, computer processing of experimental data. Peculiarities of diagnostics of the state of formation of cognitive processes of formation of motivation of corporate culture of university students are given. The essence of the concepts of "corporate culture of personality", "cognitive processes", "motivation" was disclosed. The essence of theories of motivation and cognitive theories of emotions according to the process of forming the motivation of the corporate culture of students were outlined. Indicators of the formation of cognitive processes concerning motives of the corporate culture of students were singled out. The results of the performed diagnostics were described.


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