Abstract

In today's environment, the technology and customer needs are constantly changing, thus identifying ‎customer needs and meeting them in the shortest possible time, with the lowest cost and the highest ‎quality, is of particular importance and contributes significantly to the company's success and survival. It ‎has. In order to effectively deal with such a situation, new management approaches and, at the same time, ‎the appropriate intelligence systems that can support these new approaches have been developed over time ‎and will be followed up by the development of information systems in this area. Get it The important thing ‎we face in reality is that two or more of these two areas of work require sharing and sharing information ‎together. The present study was carried out by analyzing the change management strategy and effective ‎implementation of planning resources in the insurance company of Iran Zanjan province and among ‎employees and directors of this insurance company. A sample of 118 people was selected based on ‎Cochran formula, which was selected by simple random sampling method. Data were gathered through ‎library and surveying methods and a researcher-made questionnaire was used. The results of the analysis ‎indicated a significant relationship between change management and the effective implementation of ‎organization resources planning in Iran's insurance company in Zanjan province‎‎‎‎‎‎‎‎‎‎‎.