Views: 296 Downloads: 42

Abstract

Developing a technology roadmap is a common approach in various industries for strategic and long-term planning. This approach provides tools to examine and identify the relationship between emerging markets, products and technologies over time. One of the most important elements in creating a road map is to identify the main driving factors in an industry. Coordination with strategic policies and plans is also necessary. The conceptual model presented in this research has been validated using the focus group method by experts in the field of technology, and then by collecting information through a questionnaire from among the experts in the field of specialized genetic services, the data required in the framework of prioritizing drivers has been extracted. In this research, more than 50 drivers of the genetics services industry in Iran, were identified and prioritized based on the main strategies classified in 12 topics and we showcased if they are pushing demand and market or pulling technology for new innovations. Borda technique as a sequential group consensus technique and questionnaire tools were used to prioritize the motivating factors in order to collect experts' opinions‎‎.